Marketing 101- Watch My Moves
Aaawww, look at Jay-Z and Beyonce looking like they are enjoying a nice date night at the New Jersey Nets game. Is that all you see? I hope not! People don't realize that when you are a boss everywhere you go you have to represent your company. Jay-Z will be our example today.
This picture is showing great product placement. Not only do Jay-Z owns a stake in the New Jersey Nets , but promotes his other brands around the stadium in view of TV cameras. Check out the Rocawear advertisements along the seats and floors courtside.
Jay-Z knows that if he sits courtside (especially with Beyonce), the cameras with show him sitting there looking like a big sack of money. So there you have it! If the TV camera shows Jay thats free pub for Rocawear without having any TV ad cost. Not to mention the pictures that are taking will be every. Priceless!
To all my artist, managers, business owner, or whatever you have to identify your brand and apply that to your daily life. If you are a rapper then you better look like a damn rapper all day. Where ever you go or what you do is part of branding your self and your company.
1 comments:
genius
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